Wine and Food Travel (WAFT) is an online publication promoting the simpler things in life: finding quality food, wine, and leisure in local nooks. Here we share with you the stories and experiences of our day-to-day activities around the globe. Our intention is to educate, share, enjoy, and bridge the gap between appreciating life’s finer things and understanding their sources. From experiencing exotic foods to stumbling upon new destinations, we show you a glimpse of the good life and what you might be missing otherwise.
We enjoy the fruits of the earth, revealing how they’re grown and make their way to our dinner plates. Furthermore, we encourage our readers to enjoy the moment, to travel outside of their comfort zone, and to just go with the flow. Travel doesn’t need to be extravagant!
This website also serves as an educational resource of vegetables, herbs, and fruits, and it highlights the creative expression of all artisans. We provide festivals and farmers market listings to make it easier for consumers to reach out and live well. We encourage you to appreciate the simpler things in life.
Wine & Food Travel is privately funded at this time.
We’re also always open to new partnerships and growth opportunities! If you’re a PR agency, chef, traveler, connoisseur of all sorts, or just a foodie looking to partner with us, send us an email at firstname.lastname@example.org.
CEO & Founder – Sonya Lee
Managing Editor – Vinnie Recile
Web Developer – Robert Lee
Web Developer – Erik Nielsen
How did WAFT come to be?
WAFT developed from a dream to get closer to nature and appreciate what we have around us. Our intention is to become more aware of what is available to us at the present moment, as opposed to what we don’t have. Having spent years in corporate America, Sonya Lee became inspired after reading the story of the Businessman and the Fisherman by Mark Albion. It tells the tale of a businessman who thinks highly of his Harvard MBA and projects his dreams of corporate expansion onto a simple fisherman. What the businessman failed to recognize was that the fisherman was completely satisfied with his life and accomplishments.
Many people today are caught pursuing the goal or destination of one’s life causing much unintended stress and frustration. What better than to slightly change our focus and enjoy the journey instead? We hope that you find this website resourceful and helpful in achieving your journey in enjoying a beautiful life with Wine, Food and local and global Travel.
Cheers to a wonderful journey!
Businessman and the Fisherman
–by Mark Albion (Apr 19, 1999)
A young businessman was at the pier of a small coastal village when a small boat with just one fisherman docked. Seeing several large yellowfin tuna inside the small boat, the businessman complimented the fisherman on the quality of the fish and asked how long it took to catch them. “Only a little while”, the fisherman replied.
A little surprised, the young business man asked, “Why didn’t you stay out longer and catch more fish?” The content fisherman said, “This is enough to support my family’s immediate needs. I don’t need any more.” “But what do you do with the rest of your time?” asked the confused young man. “I sleep late, fish a little, play with my children, take a walk with my wife, stroll into the village each evening where I sip wine and play guitar with my buddies; I have a full and busy life.”
The lad scoffed, “I am a Harvard MBA and could help you. You should spend more time fishing and with the proceeds buy a bigger boat with the proceeds from the bigger boat you could buy several boats, eventually you would have a fleet of fishing boats. Instead of selling your catch to a middleman you would sell directly to the processor, eventually opening your own cannery. You would control the product, processing and distribution. You would need to leave this small coastal fishing village and move to LA and eventually NYC where you will run your expanding enterprise.”
The fisherman asked, “How long will this all take?” to which the young man replied, “15-20 years.” “But what then?” The business man laughed and said “That’s the best part. When the time is right you would announce an IPO and sell your company stock to the public and become very rich, you would make millions.”
“Millions, sir? Then what?”
“Then you would retire, move to a small coastal fishing village where you would sleep late, fish a little, play with your kids, take a walk with your wife, stroll to the village in the evenings where you could sip wine and play your guitar with your buddies.